The Role of Innovation in Driving Business Growth: A Comprehensive Analysis

Authors

  • Dr. Muhammad Akram Khan Lahore University of Management Sciences

Keywords:

Innovation, business growth, competitive advantage, organizational culture, disruptive technologies

Abstract

In today's dynamic and competitive business environment, innovation is no longer a luxury, but rather a necessity for survival and growth. This article delves into the crucial role of innovation in driving business growth, exploring different types of innovation, its impact on various aspects of business operations, and the key factors that can foster a culture of innovation within an organization.

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Published

2022-06-30